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DESIGNWORKS 2021
Corporate Large – Honorable Mention
Finastra Headquarters
Lake Mary, FL
Little Diversified Architectural Consulting, Inc Durham
The 3rd largest FinTech Company in the world looked to create a new corporate headquarters built around the experience of place, which focused on their brand principles of the “agile way of work” and “health and well-being.” Located in Lake Mary, Florida the 60,000 sf program is challenged by being split by two separate floor plates linked by a connecting atrium ‘bridge’.
To overcome this challenge, the two bars or floor plates are stitched together through the conceptual “brand ribbon.” Representing the openness, agility, energy and innovation of the company’s brand demanded that the expression be more than a simple series of graphics on a wall, but a true spatial experience. The design solution sought to bring these attributes to life by a physical narrative of built objects that one sees, moves towards, around, and occupies and thus becomes a true physical manifestation of the company’s brand experience.